Apartment Owners, Don’t Make These Mistakes

Nat Kunes

Apartment owners could be missing out on leasing opportunities because of simple communication mistakes. In this strong apartment market—especially in Los Angeles where there is a housing shortage—landlords may not notice the missed opportunities, but in a down market, an efficient leasing process can make a huge difference. Some of these mistakes include taking too long to respond to potential tenants or choosing unreliable or inefficient modes of communication. Many of these issues can be corrected with technology and they can make a huge difference in the leasing velocity. We sat down with Nat Kunes, VP of product management at Appfolio, to talk about the mistakes that landlords are making and how to correct them.

GlobeSt.com: What are some mistakes that property managers or landlords make when responding to potential renters?