Sanford Smith Smith: “The challenge is to take a long enough view of the market and use the real estate asset as part of the care optimization and brand strategy to make the investment.”

IRVINE, CA—There is a significant shortage in the right type of medical buildings in the county, and many patients like the experience of a one-stop shop where all of their needs can be met in a single visit, Hoag’s SVP real estate and facilities Sanford Smith tells GlobeSt.com. Hoag recently added three new services to its healthcare village in Irvine: the Hoag Sleep Center Irvine, the Hoag Breast & Ovarian Cancer Prevention Program and a second location for Hoag Rehabilitation Services.

The new facilities better enable individuals and families to access the health system’s services and programs. “We have seen an incredible response from the community since opening Hoag Health Center Irvine last year,” says Marcy Brown, VP of Hoag Hospital Irvine and Ambulatory Services.  “We continue to listen to the needs of the community and have brought in new services to our Irvine campus which further allow us to provide a patient experience that is highly personal, seamless and convenient.”

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Carrie Rossenfeld

Carrie Rossenfeld is a reporter for the San Diego and Orange County markets on GlobeSt.com and a contributor to Real Estate Forum. She was a trade-magazine and newsletter editor in New York City before moving to Southern California to become a freelance writer and editor for magazines, books and websites. Rossenfeld has written extensively on topics including commercial real estate, running a medical practice, intellectual-property licensing and giftware. She has edited books about profiting from real estate and has ghostwritten a book about starting a home-based business.

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