SANTA ANA, CA—First American Title Insurance Co. has launched a comprehensive multilingual website and in-language video library to help multicultural consumers pursue homeownership and navigate the title and closing process in the US. The firm developed the website and video library in response to growing demand from multicultural and international communities, and it points up the increasing influence of foreign buyers in the US real estate market.

The site provides easy access to educational real estate videos and resources in six languages, including English, Spanish, Chinese, Japanese, Korean and Vietnamese, catering to 78% of those who speak a language other than English at home.

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