Grocery is one of the hottest retail occupiers in the Reno market right now.

Four hundred and forty eight miles to the north of the glitter on the Las Vegas Strip, Nevada’s “second city,” Reno, is undergoing an economic boom reminiscent of 1858 when the Comstock Lode of silver was discovered and Nevada became a prosperous mining state on par with neighboring California and its gold. That is according to Kelly Bland, a SVP and principal with NAI Alliance, the Reno Affiliate of NAI Global. In the exclusive commentary below, Bland talks about how Reno draws from the Northern California market, about quick service restaurants, about how the Tesla battery factory and the impact it has had on the market, and why foreign money is flocking.