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Nina J. Gruen

Nina J. Gruen

Gruen Gruen + Associates

Nina J.Gruen has been the Principal Sociologist in charge of market research and analysis at Gruen Gruen + Associates (GG+A) since co-founding the firm in 1970. Ms. Gruen applies the analytical techniques of the social sciences to estimating the demand for real estate and to understanding the culture of the groups who determine the success of development, planning, and public policy decisions. She is a pioneer in synthesizing the results of behavioral research with quantitative time-series data to forecast market reactions. Market and community attitude evaluations and programming studies led by Nina Gruen have resulted in the development and redevelopment of many retail, office, industrial, visitor, and residential projects, varying in scale from a single building to large single- and mixed-use projects.

  • Why Are Stores Failing?

    Commentary

    Why Are Stores Failing?

    Is it the internet, retailer stubbornness or something else entirely? Ms. Real Estate takes a look at what's vexing the sector.

  • What’s Old Is Retail News

    Commentary

    What’s Old Is Retail News

    SAN FRANCISCO—Wouldn’t it be convenient if someone had clear, intelligent answers to most of your CRE-related questions? Problem solved. Nina J.…

  • Where Is the Future in REITs?

    Commentary

    Where Is the Future in REITs?

    SAN FRANCISCO—Ms. Real Estate looks at the industry to guide an investor in her decision.

  • Attracting the Restaurant

    Commentary

    Attracting the Restaurant

    SAN FRANCISCO—Wouldn’t it be convenient if someone had clear, intelligent answers to most of your CRE-related questions? Problem solved. Nina J.…

  • The Next Southwest Migration

    Commentary

    The Next Southwest Migration

    SAN FRANCISCO—The snowbirds are getting some Millennial competition, and one multifamily developer wonders what that means.

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