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Need A Retail Pop-Up Space?

NEW YORK CITY—A foreign online marketplace for such inventory has just landed here—with the backing of several big retail real estate players.

ross bailey Bailey: “We’re excited about the opportunity to bring our platform and service to the US, starting with New York.”

NEW YORK CITY—Retailers looking for pop-up space here—or the brokers who work to place them—just lucked out. Appear Here, an overseas marketplace for short-term retail space, has expanded into the US and made its first stop here.

And in a major show of support, two of the world’s biggest real estate firms, Blackstone and Simon Property Group, along with Brookfield—one of the largest firms here—have signed up with the service to list hundreds of spaces in popular neighborhoods such as Chelsea, West Village, SoHo, Nolita and Williamsburg.

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Rayna Katz

Rayna Katz

Rayna Katz is a seasoned business journalist whose extensive experience includes coverage of the lodging sector, travel and the culinary space. She was most recently content director for a business-to-business publisher, overseeing four publications. While at Meeting News, a travel trade publication, she received a Best Reporting award for a story on meeting cancellations in New Orleans during Hurricane Katrina.

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