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Hotel Perspectives: The Inn Crowd

Unconventional lodging formats—boutiques, lifestyle properties and select-service hotels—are the ‘cool kids’ of today’s hotel industry. But are they worth the hype?

By Rayna Katz | Updated on May 23, 2016
Moxy Midtown Manhattan In line with the unconventional lodging trend, Lightstone is developing a Moxy boutique—Marriott’s lifestyle brand—in Midtown Manhattan.

This is an HTML version of an article that ran in Real Estate Forum. To see the story in its original format, click here.

Whether playing in the schoolyard or in business, people want to be with the “in crowd.” Its members sport looks that either are in keeping with trends or are unique, they’re well liked and it’s assumed they’re going places.

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