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ICSC: Strong Black Friday Retail Sales Expected

Consumers will spend an average of $554.90 with $207.30 dedicated to holiday gifts.

By Tanya Sterling | Updated on November 20, 2018
Stephanie Cegielski

NEW YORK, NY–Retailers forecast a profitable Thanksgiving weekend as consumers are expected to spend an average of $554.90 with $207.30 dedicated to holiday gifts, according to a new survey from the International Council of Shopping Centers (ICSC).

With consumer confidence hitting its highest levels in almost two decades, 46% of the weekend’s shoppers plan to spend more this year than they did last year.

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