The average room rate for the entire state last year was $95.44, down only slightly from the $95.62 in 2002. Aspen had the highest room rates, averaging $292.15 per night, compared with an average room rate of $273.39 in 2002.Aspen's overall occupancy rate was unchanged from 2002 last year at 53.1%, according to the report prepared by Robert S. Benton & Associates of Denver.
The only other market to break $200, and just barely, was another ski resort--Vail. The average room rate in Vail was $200.03 in 203, down from $205.53 in 2002. The occupancy rate at Vail also was down slightly to $46.3% from 49.6%.
The third-highest average room rates were found in the "other" resort category, which would include Summit County ski resorts such as Keystone and Copper Mountain and Telluride. Those hotels had an overall room rate of $171.81 per night, slightly improving its performance in 2002 of $169.47. In Colorado Springs, the state's largest city outside of Denver, the average occupancy and room rate in 2003 was 64.9% and $771.13, respectively. That compared to 65.1% and $79.95 in 2002.
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