Boston Realty, Lincoln Form New Entity

"With this deal we will be able to significantly increase Boston Realty Advisors' sales force, brand presence and market share," Jason S. Weissman, founder and principal of Boston Realty, says. "We are now poised to become the preeminent boutique firm in Massachusetts. Our '200-in-24' plan is just the beginning." The firms would not reveal the financial details of the deal.

Weissman tells GlobeSt.com Advisors Holdings LLC will continue to operate under the trade names Boston Realty Advisors, Advisors Retail, Advisors Medical and New York Realty Advisors. It will maintain offices in Boston, Weston, MA and New York City. The company also plans to open offices in Wellesley, Newton and on the South Shore, Weissman says. Weissman will hold the titles of founder and principal in the new entity and William H. Catlin Jr., an existing partner of Boston Realty, will become a principal.

Principals in the new venture include Lincoln partners Paul M. Bernon, whose family founded dairy giant Garelick Farms, and Michael S. Lorber, whose family controls Prudential Douglas Elliman as well as Nathan's Famous Hot Dogs. Bernon tells GlobeSt.com that both he and Lorber will be actively involved in the new entity, working to tap into existing relationships in both Boston and New York City in order to further grow the business.

Boston Realty's client base includes Toyota Motor Cars, the Druker Co., Wasserman Real Estate Capital LLC, Boulder Capital, World Energy, Everest Partners and Meredith Management. Some of Boston Realty Advisors listings include 20 Beacon St. and the retail component of the Bryant.