LOS ANGELES—The millennial group has two segments: mainstream millennials and moneyed millennials, according to RealPage chief economist Greg Willett and market research analyst Shane Squires. The duo sat down with us for an exclusive interview at RealShare Apartments to delve deep into the demographic trends that are really driving the multifamily market.
Although millennials are the main driver, other demographics are becoming renters, too. In the video, Willett talks about how the baby boomer demographic fits in to this picture and why developers don't need to think about Gen Z quite yet. While Squires, RealPage's resident millennial, explains the different segments of the millennial group and says that we shouldn't expect the demographic to remain renters forever.
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