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Adam Robinson Robinson: “We feel like we are experts on San Diego, so we decided to diversify our product type instead of going outside our market.”

SAN DIEGO—While many companies choose to diversify by investing in other markets while staying within their preferred property type, moving into different asset classes within your geographical area is another option, RAF Pacifica’s founder and president Adam Robinson tells GlobeSt.com.

Carrie Rossenfeld

Carrie Rossenfeld is a reporter for the San Diego and Orange County markets on GlobeSt.com and a contributor to Real Estate Forum. She was a trade-magazine and newsletter editor in New York City before moving to Southern California to become a freelance writer and editor for magazines, books and websites. Rossenfeld has written extensively on topics including commercial real estate, running a medical practice, intellectual-property licensing and giftware. She has edited books about profiting from real estate and has ghostwritten a book about starting a home-based business.

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