Reg Javier and John Salustri at RECon 2017

LAS VEGAS—Retail is hot in the County of San Bernardino. So are millennials, now entering their high-ticket years, as County deputy executive officer Reg Javier explains in this RECon video exclusive.

But while this is the most obvious play, it’s not the only play, Javier explains. And he adds that the growth of the County isn’t due to mere luck. There are aggressive incentives—backed by Big Data—the County has in place to make that success take place, as you’ll find out when you click on the video.