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NEW YORK CITY-Where are investors most likely to place their bets in Europe? In the UK, according to GlobeSt.com’s latest Quick Survey. Approximately 33% of the respondents, banking on the hope that the investment climate will improve–or, at least, not worsen–report that their previous experience in the UK will drive future deals there.

The survey, sponsored by King Sturge, also reveals strong interest in countries other than what one might call the European core. The obvious nations fared well, with 14% of participants voting for Germany; 10% opting for France or Spain; and Italy garnering 8% of the vote. Yet, 25% voted for “other” nations not listed on our survey.

This number “tells us that there are opportunities away from core markets,” states London-based Angus McIntosh, a partner at King Sturge. “It could mean Poland, Ireland or the Czech Republic.”

McIntosh also expresses surprise at the numbers some of the core countries pulled. “I’m surprised that France and Spain did not get more interest, since they offer better opportunity than the survey indicates, and Germany offers less opportunity.”

When asked why certain countries held more appeal than others, 44% cited previous experience in the country. McIntosh says that this squares well with the popularity of the United Kingdom. “The UK has always been the easiest, and more people have invested in the UK historically because they feel comfortable,” he tells GlobeSt.com. Other popular reasons for choosing their investment targets are: price of cash relative to the US (23%); low barriers to entry (16%); the legal environment (9%); and the tax environment (8%).

What asset sectors will these investors be considering? Some 41% say office is their choice. Retail comes in second at 20%; with industrial (16%); multifamily (13%); and hotel (10%) bringing up the rear.

Economic considerations, of course, do factor into investors’ decision-making processes, and most think that the European economy will either remain stable (44%) or improve (36%). There’s a 20% chance that the state of the European economy will slip, according to our respondents.

Does the slump currently clouding the US market peak investors’ interest in Europe? Only mildly, say 62% of correspondents. Some 23% see it as having a great effect, and 15% think it has no effect at all.

“I would have thought that more investors would be turning to Europe because things are slow in America,” comments McIntosh. “But this could be tracking a shift, because Europe is slowing down from where it was a year ago.”

The devaluation of the euro has neither helped nor hurt investment activity, and respondents say they are evenly divided about how much the UK accepting the euro will fuel investments there. Some 49% say it will help their investments plans in the UK and 51% say no.

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