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DALLAS-A 15-year veteran of Dallas-based Lincoln Property Co. has gone from the fold of a real estate giant to a six-employee operation at Beechwood Business Park.

“A lot of people thought I’d never leave Lincoln,” Tom McElroy, former vice president of marketing, development and finance, tells GlobeSt.com. But times change and McElroy is now the senior VP for Beechwood Development Co., in charge of development and marketing and overseeing the project’s leasing efforts that are assigned to Dallas-based Trammell Crow Co.

McElroy says the Lincoln parting was amicable. He just needed a change of scenery and was looking for a challenge. The opening at Beechwood Business Park, he says, “couldn’t have been better timing.” Instead of working with large teams, McElroy is either going it alone or teaming some efforts with others in the firm to steer the vision of a 900-acre business park in northern Tarrant County to reality.

McElroy says financing should be in place in 30 days to launch Beechwood’s first office building, which is being timed to start by Oct. 2. The date’s significance is that it marks the ribbon-cutting on the 286-room Westin Beechwood Fort Worth, a 50-acre project and the only four-star hotel in Denton County. The hotel abuts a 210-acre, 18-hole Greg Norman signature golf course, which opened in October 2000.

“Tom’s expertise will lend itself perfectly to our efforts in filling the remaining 650 acres open for development,” says David Farmer, Beechwood’s vice president and CFO.

McElroy’s first task is a 100,000 sf to 110,000 sf, four-story office building, the first of six office buildings with more than 600,000 sf that are planned for the master-planned corporate park. That’s the kind of challenge he wanted. “I think that is the most exciting part, pulling together a development from the ground up in an area that will some day be the center of the metroplex,” he assesses. The building could come out of the ground as spec space or perhaps a tenant will be found as the groundwork is laid for the first office building phase.

McElroy says the current plan doesn’t call for more staff. That “from the ground up” development will only come as needed and is doable since leasing is in the hands of Trammell Crow.

McElroy says the more difficult days of Beechwood’s development have passed. Just like at Legacy Park in Plano, the hotel was a triggering factor for office development. His Lincoln career also included the coordination of such high-profile projects as the 60-story world headquarters for Bank of America in Charlotte, NC and Dallas’ LincolnPark phase one, Lincoln Place and Lincoln Plaza. His leasing and sales transaction experience tallies more than $400 million and three million sf of commercial space.

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