Thank you for sharing!

Your article was successfully shared with the contacts you provided.

PHOENIX-Phoenix, which has been struggling for years to live up to its namesake and spark a downtown rejuvenation, has received a seal of approval from one of the world’s most recognized restaurant and bar operators.

Hard Rock Cafe has signed a lease to open a restaurant in the Collier Center, a 512,000-sf office and retail center in the heart of downtown. “For 30 years Hard Rock Cafe has set the bar for an unmatched music and dining experience,” says Pete Beaudrault, president and CEO, Hard Rock Cafe International. “This new setting will offer Phoenix residents and visitors an opportunity to enjoy the one-of-a-kind environment of the Hard Rock Cafe in a great part of town.” Hard Rock Cafe has considered closing its other Valley location at 24th Street and Camelback Road in the Esplanade, but is now expected to keep the location.

The developers of the Collier Center, Phoenix-based Opus West Corp. and the Florida-based Barron Collier Co., finalized the 8,200-sf lease. It’s the usual fare of a restaurant, bar and retail store offering with items sporting the Hard Rock Phoenix logo. The restaurant, which will be on the street level at the corner of Jefferson and Second streets, is scheduled to open in spring 2002. The restaurant will be on the south side of the Collier Center and within blocks of the Bank One Ballpark, home of the Arizona Diamondbacks. The eatery will face America West Arena, home of the Phoenix Suns and, for now, the Phoenix Coyotes.

In all, the Collier Center spans 2 1/2 blocks between Washington, Jefferson, First and Third streets. Phase I has a 512,000-sf class A office tower; 90,000-sf, two-story restaurant and retail complex; and 1,500-space, below-grade parking garage. The final element of phase I will be a major convention hotel. Bank of America anchors the high-rise. The second and third phases will include two 500,000-sf office towers, another 100,000 sf of retail space and a second below-grade parking garage.

“With each new tenant, Collier Center evolves further into a true destination point for downtown Phoenix,” says Thomas W. Roberts, Opus West president. Already signed are are Kincaid’s fish, chop and steakhouse, Rubio’s Baja Grill, Hazelwoods, Kinko’s, Paradise Bakery & Cafe, Planet Wireless, Steak Escape and Ticket Exchange.

Want to continue reading?
Become a Free ALM Digital Reader.

Once you are an ALM digital member, you’ll receive:

  • Unlimited access to GlobeSt and other free ALM publications
  • Access to 15 years of GlobeSt archives
  • Your choice of GlobeSt digital newsletters and over 70 others from popular sister publications
  • 1 free article* every 30 days across the ALM subscription network
  • Exclusive discounts on ALM events and publications

*May exclude premium content
Already have an account?

Dig Deeper

GlobeSt. NET LEASE Spring 2021Event

This conference brings together the industry's most influential & knowledgeable real estate executives from the net lease sector.

Get More Information

GlobeSt. NET LEASE Awards 2021Event

These awards honor the industry's most influential and knowledgeable real estate executives from the net lease sector.

Get More Information


Join GlobeSt

Don't miss crucial news and insights you need to make informed commercial real estate decisions. Join GlobeSt.com now!

  • Free unlimited access to GlobeSt.com's trusted and independent team of experts who provide commercial real estate owners, investors, developers, brokers and finance professionals with comprehensive coverage, analysis and best practices necessary to innovate and build business.
  • Exclusive discounts on ALM and GlobeSt events.
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com.

Already have an account? Sign In Now
Join GlobeSt

Copyright © 2021 ALM Media Properties, LLC. All Rights Reserved.