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LOS ANGELES, CA-Jay Haskell, a former president of the Los Angeles-based Seeley Co., has joined the Los Angeles-based Charles Dunn Co. in the newly created position of vice chairman in a move designed to reposition and expand the brokerage and property management firm.

The 56-year-old Haskell tells GlobeSt.com that he will report to Walter J. Conn, who remains chairman of the 80-year-old company. Conn says that Haskell’s new position was created because, “Companies such as ours need to continue reinventing themselves to maintain the competitive edge.”

Haskell, who is based in Dunn’s downtown Los Angeles headquarters, says the company wants to increase the size and productivity of its brokerage operation. “The (property) management company has been doing fine and continues to hold its market share,” Haskell tells GlobeSt.com. “The brokerage company has not seen much growth in the last few years, so we want to focus our attention on growth in the brokerage company.”

Haskell says Darrell Levonian, president of Dunn’s brokerage division, will continue in that position and will report to Haskell. “I’m asking Darrell to focus on growing and expanding the investment property group because he has a strong investment background.”

Haskell also plans for Dunn to expand into industrial property. “We’ll do that in two ways, through recruiting in the marketplace of existing industrial brokers and by growing our own,” Haskell tells GlobeSt.com.

Since leaving Seeley in December 1998, Haskell has worked on his own developing properties in Southern California, including some industrial properties and a restaurant now under construction.

Haskell’s 30-year career includes 15 years with the Seeley Co., now operating as Colliers Seeley International, where he was chairman, president and CEO. He spent 11 years with Grubb & Ellis, the last four as branch manager of the company’s South Bay office.

The Dunn Co., founded in 1921, is focused primarily on the Los Angeles basin, with more than 350 employees at offices in Los Angeles, Orange County, San Diego, San Francisco, Sacramento and Phoenix, Ariz.

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