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DALLAS-Falcon Realty Advisors LLC is the newest name to hit the marquee in Dallas as two seasoned veterans form a company aimed at retail development and land transactions. Three months into the game, the two are ready to say what they’re doing and where they’re going.

Tim Hughes and Scott Muller, formerly of UCR and Lincoln Property Co., respectively, are the principals. Robert Wright, also formerly of Lincoln Property, is Falcon’s senior vice president. Still to come will be a president of development construction. Hughes says the contract is close to signing, but he’s not saying who until the deal is done. Two more brokers will be added before the year ends.

Key to the company’s formation is a national client roster and Falcon’s plans to acquire and develop on their behalf, their clients’ behalf and their investors’ behalf. Hughes confides to GlobeSt.com that one tract is under contract in Dallas-Fort Worth and another under negotiations in a tertiary market. Falcon’s equity to roll out the development arm is coming from sundry investors “heavy into retail here and other states,” Hughes says, careful not to name names.

Hughes and Muller took an office at 16000 Dallas Parkway after making the decision to strike out on their own. “We were looking for the same things and had the same goals,” Hughes says. “The chemistry and the compatibility were there.”

The two have been friends for 20 years and worked together on and off during that time. Together, they represent more than 40 years in commercial real estate. Wright adds another 10 years’ experience.

Their client list includes such high-rollers as Ann Taylor, Talbot’s, Williams Sonoma, Pottery Barn, Pier I Imports, Tweeter, Circuit City, Whole Foods and Liz Claiborne Shoes. Hughes says the goal is to stay a small shop that provides a start-to-finish service for leased sites, building owner representation, dispositions and build-to-suits–and, of course, acquiring and redeveloping properties. “We want to grow our portfolio each and every year over the next five years,” he says.

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