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LONDON-Birmingham City Council has agreed a plan to purchase plots of privately-owned land to enable the successful completion of the ambitious Masshouse project to the east of the city centre. The masterplan for the 1.7 million-sf mixed use scheme includes 700,000 sf of office space; 555 apartments, a 70,000-sf foodstore, 100,000 sf of retail, a 200-bed hotel and student accommodation.

The site has been divided into eight plots, and two have already been sold to the David McLean Group, which recently won planning consent for a scheme mixing large floorplate office space; residential development; cafes, bars restaurants and a new hotel.

Now, the city council wants to keep the momentum going by assembling the other plots of land before going to the market to find a developer partner. Councillor Andrew Coulson, Cabinet Member for Regeneration said: “We have to keep the momentum going to achieve our vision for Eastside. This demonstration of the City Council’s ability to deliver change has now significantly increased the confidence of the property community and we now need to capitalise on that by assembling the new sites and bringing them forward for development.”

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