ELGIN, IL-After five years of flying under the Crowne Plaza flag, the eight-story, 243-room hotel on Illinois 31 north of the Northwest Tollway interchange has become the Holiday Inn Hotel & Suites Chicago Northwest. Owners of the five-year-old property hope to capitalize on the Holiday Inn brand name.

“The Holiday Inn brand is both highly recognizable and reputable in the Midwest,” says The Great Lakes Companies Inc. SVP of sales and marketing Eric Lund. “We are confident that the new name will increase the hotel’s exposure to the business and leisure traveler.”

The property includes conference space, a Bennigan’s Grill & Tavern, exercise and fitness center with indoor pool as well as high-speed Internet to guest rooms.

The new name was launched along with 500 Holiday Inn balloons at the hotel’s fifth anniversary celebration.

Want to continue reading?
Become a Free ALM Digital Reader.

Once you are an ALM digital member, you’ll receive:

  • Unlimited access to GlobeSt and other free ALM publications
  • Access to 15 years of GlobeSt archives
  • Your choice of GlobeSt digital newsletters and over 70 others from popular sister publications
  • 1 free article* every 30 days across the ALM subscription network
  • Exclusive discounts on ALM events and publications

*May exclude premium content
Already have an account?


© 2023 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Dig Deeper



Join GlobeSt

Don't miss crucial news and insights you need to make informed commercial real estate decisions. Join GlobeSt.com now!

  • Free unlimited access to GlobeSt.com's trusted and independent team of experts who provide commercial real estate owners, investors, developers, brokers and finance professionals with comprehensive coverage, analysis and best practices necessary to innovate and build business.
  • Exclusive discounts on ALM and GlobeSt events.
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com.

Already have an account? Sign In Now
Join GlobeSt

Copyright © 2023 ALM Global, LLC. All Rights Reserved.