ORLANDO-Dallas-based Trammell Crow Co. has looked to the city to select its senior managing director for the firm’s National Corporate Services Business. Elwood B. Cole, head of Crow’s Florida service operations, was tapped for the role. He was also named to the company’s National Operating Committee.

Paul B. Ellis, a Crow principal who joined the firm in 1992, will take over Cole’s former duties as director for all operations in Tampa, Jacksonville and local markets. Donald Cartwright holds this position in South Florida. Crow’s North Florida portfolio totals 12 million sf. Key clients are Teachers Insurance and Annuity Association, Principal Financial Group Inc. and Terrabrook Inc.

In Cole, Crow gets a professional with 30 years of commercial real estate experience, 12 of them with the company. He has participated in two million sf of deals since joining Crow in 1981 in capacities such as leasing agent, development partner, managing director of local and statewide business units and in a national realm within Corporate Advisory Services.

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