Thank you for sharing!

Your article was successfully shared with the contacts you provided.

JACKSONVILLE, FL-Winn-Dixie Stores is celebrating the completion of remodels and upgrades on 51 of its Winn-Dixie units in the Jacksonville area, with a new brand position: “Fresh Checked Every Day.”

A series of events, including free cake, will take place through July 21. One customer will win a $100,000 grand prize to promote the new format.

“We’ve spent the last several years improving our stores, our merchandising and our service,” said Chairman, CEO and President Peter Lynch, in an announcement. “Now, Winn-Dixie customers in the Jacksonville area, no matter where they shop, will find a fresh and local shopping experience, with enhanced customer service, every time they visit us.”

The units are located in North Florida and South Georgia, part of a companywide remodeling plan to upgrade 75 stores annually in the Southeast. The redesign of each unit was tailored to the individual market, but all feature a new color palette and signage, and fresh, local merchandise. Other elements may include: expanded produce departments, a greater selection of organic and natural goods, wood-burning rotisseries, a custom sandwich shop and hot food bars.

“With an enhanced product selection and expanded departments, shoppers will enjoy a fresh and local shopping experience every time they visit any of our stores,” said Cheryl Forehand, regional vice president, Jacksonville.

Winn-Dixie operates 515 retail grocery locations, including more than 400 in-store pharmacies, in Florida, Alabama, Louisiana, Georgia and Mississippi.

Want to continue reading?
Become a Free ALM Digital Reader.

Once you are an ALM digital member, you’ll receive:

  • Unlimited access to GlobeSt and other free ALM publications
  • Access to 15 years of GlobeSt archives
  • Your choice of GlobeSt digital newsletters and over 70 others from popular sister publications
  • 1 free article* every 30 days across the ALM subscription network
  • Exclusive discounts on ALM events and publications

*May exclude premium content
Already have an account?


Join GlobeSt

Don't miss crucial news and insights you need to make informed commercial real estate decisions. Join GlobeSt.com now!

  • Free unlimited access to GlobeSt.com's trusted and independent team of experts who provide commercial real estate owners, investors, developers, brokers and finance professionals with comprehensive coverage, analysis and best practices necessary to innovate and build business.
  • Exclusive discounts on ALM and GlobeSt events.
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com.

Already have an account? Sign In Now
Join GlobeSt

Copyright © 2021 ALM Media Properties, LLC. All Rights Reserved.