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Ads that pop up on iPhones, digitalized billboards and flatscreens on the sides of buildings lack any semblance of a beating  heart or deep and mysterious soul. In fact, any human touch to the varnished, made up faces and gloriously sleek airbrushed bodies is gone; these creations seem to be something from a Philip K. Dick-like future rather than our living, breathing present. Where have the stories behind our ads gone? Where are the Mad Men-esque tales woven after late nights, cocktails and too many cigarettes? Where are the truly human elements?

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