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It’s official: Group M has signed a lease at 3 World Trade Center. The agreement, for 516,000 square feet—represents more than just another another media firm heading Downtown—noteworthy as that is. It also gives Silverstein Properties the long-awaited ability to finish both the financing and construction of the building at 175 Greewich St. The deal has been in the works for just under a year; a term sheet was signed in July.

Group M will occupy approximately nine floors at the base of the 80-story tower when it opens in 2017. The media investment management concern will consolidate its 2,400 employees from several Midtown locations to the Trade Center.

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