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Photo of Mike Sroka Among other steps, Sroka recommends that investment firms employ a strict user authentication process.

SAN FRANCISCO—The commercial real estate (CRE) industry is in the midst of a transformation. The influx of big data and the ubiquity of information have contributed to the rapid adoption of CRE software services. According to Deloitte, investment in real estate tech startups recently hit $33.7 billion, up from $2.4 billion in 2008. Yet with more data—and more value at stake—comes new risks.

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