Customers will be able to choose from two million digital content selections, including music, games, software video, and e-books. There will be more than 200 selection stations using interactive touch screens within the store that allow customers to create their own custom disks through an automated CD burning system. That selection could double by the time it completes its 20-store expansion plan at the end of 2001. The store will also be several gaming, Internet and entertainment-based activities at the stores.

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