Sears Joins Fray for Upscale Homeowners

ORANGE COUNTY, CA-Retail giant starts first California store aimed at affluent homeowners.

By David W. Myers | September 25, 2000 at 01:01 AM

The store, called Great Indoors, will stand inside the Irvine Spectrum Pavilion, on Alton Parkway near Interstate 5. Another store is being built in Chino.

The store is scheduled to open by the middle of next year. Sears is the latest retailer to pursue the area's high-income homeowners: Home Depot recently opened two of its EXPO Home Design stores in the county, and Irvine-based home-improvement giant HomeBase unveiled its first House2Home store in Foothill Ranch two weeks ago.

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