YHD.com Closings Close In on $150-Mil Mark

WEST LONG BRANCH, NJ-The online real estate agency, only in business since last March, has sold $100 million in homes with another $50 million pending. This dotcom is succeeding in the face of the shakeout.

By Eric Peterson | January 05, 2001 at 01:01 AM

"Forty-one of those home closings came during the week before Thanksgiving, which is usually a quiet time in this business," says Cohen. "We had our second-best week ever in November."

Since March, according to Cohen, YHD.com has listed almost 2,000 homes, including 750 in the past three months. In addition, the company's mortgage subsidiary, YHDMortgage, is reported to have originated almost $50 million in mortgages since its own start-up last May.

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