The new service, Supplier Express, assists regional and local suppliers in copying the practices of larger competitors, which are increasingly using technology to grow, the company says in a prepared staement.
Among other applications, Supplier Express teaches customers how to leverage cooperative marketing dollars. Small suppliers also learn effective marketing, how to extend their e-commerce capabilities and how to compete in general with larger national vendors, the company says.
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David Wilkening
David Wilkening began his long journalism career as a police reporter for Chicago-area newspapers. He became a writer-editor for major newspapers in Chicago, Washington, Detroit and Florida. He has been a business editor, political editor and travel editor for newspapers and magazines. He tried for a while to be a political operative but did better as an adjunct college professor teaching English and journalism. He is the author of several books, both ghost-written and under his own name. He is also a widely published freelance writer who currently lives in Orlando.
