American Vantage Cos. is negotiating to buy the 97-room Adventure Inn and other improvements positioned on eight acres at Horseshoe Bay. The current owner is Horseshoe Bay Resort Holdings Inc.

American Vantage, in a news release, says the Adventure Inn and property is adjacent to land where it wants to build a 250-room hotel and conference center. A major hotel chain would operate the hotel and resort, the company says.

Horseshoe Bay, on Lake LBJ, is a popular vacation, second home and conference destination for Texans in Dallas, Houston, Austin and San Antonio. The development covers 5,500 acres over 10 square miles and features several highly rated golf courses.Audrey Tassinari, American Vantage's executive vice president, declines to elaborate on the publicly traded company's plans at Horseshoe Bay. She tells GlobeSt.com that the release was issued to satisfy US Security and Exchange Commission regulations.