More new retailers are coming to town. Construction, though halfof the 2000 delivery, will still bring another four million sf tomarket and most of that is already pre-leased. Active leasing,occupancy in the 90s and solid rental rates all spell success forthe market."Retailers wouldn't keep coming here if they weren'tdoing well," Ian Pierce of Weitzman's communications and researchdepartments, tells Last year was a hard act to follow,says Pierce, but so far this year the market is maintaining ahealthy equilibrium in a market pushing a 140 million-sfinventory.

Cast away concerns that a sluggish national economy is going toimpair the DFW market. Strong housing and job growth position themetroplex to retain its leadership status nationally. "What'shappening is because of the economy and large population (5.2million) and demographics, we've pretty much shown up on everyone'sradar," Pierce says.

On the average, annual rent is riding about $12.40 per sf, up 10cents per sf. In Frisco and Park Cities-Oak Lawn, it's a fardifferent story, with rent ranging in the mid-to-high $20s per sfon the average.

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