Roberson will focus on corporate-level new business development for industrial and land brokerage as well as investment and commercial development. More synergy and more opportunities, says Roberson, will play a major role in his duties.

Lawson steps into Roberson's former role. He is charged with staff development, landlord and tenant representation, project leasing and lease negotiations.

"By giving each of them more responsibility and refocusing their energies, our firm is well positioned to add more value to each real estate transaction," says Fred Caldwell, president and CEO of Caldwell Watson.

Roberson has more than 17 years of experience in the real estate business. For three consecutive years, he was named a top producer in the region. The nine-year veteran Lawson also won this year's Trailblazer Award from ProLogis Trust.

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