Keystone recently acquired the site from the Jersey City Redevelopment Agency. The land is adjacent to the Port of Newark/Elizabeth and is situated within both a federally designated foreign-trade zone and a state-designated urban enterprise zone.

The project also represents the redevelopment of a former brownfields site, according to agency officials, as is the rest of the Greenville Industrial Park. The 200-acre tract was once owned by Conrail, which used it as a switching station until the early 1980s. The Keystone parcel represents the last undeveloped piece of the puzzle.

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