Linked by a sky bridge, the pair has been "the" home of the children's entertainment and seasonal products industries. Built in 1909, 200 Fifth is a 670,592-sf, 15-story steel-and-masonry structure with a limestone exterior. Built six years later, 1107 Broadway, which is just across West 24th Street, contains 321,000 sf. The tenant roster includes Leapfrog Enterprises, VTech Industries and Rose Art. Retail tenants include Cipriani, which signed on for more than 20,000 sf last year, and AT&T. Retail space is advertised at approximately $100 per sf. Other space can go for $25 to $35 per sf for sub-level, while the upper levels can range from $35 to $40 per sf.

"This is a once-in-a-century offering, two large buildings with highly flexible floor plates, in a choice location within a 24/7 community whose household earning demographics are now the equal of Tribeca and the Upper East Side," says Anthony E. Malkin, president of Wien & Malkin Supervisory Services.

Stacom points out the potential of the site. "With the park directly across the avenue, the Flatiron Building as a next-door neighbor, and major subway lines on the corner, the site could contain one of Manhattan's most exclusive residences, a world-class boutique hotel, destination retail, a prestigious corporate headquarters, a multi-tenant office center, or any combination of those uses." The property also could continue its current status as an international industry mart or expand to include other mart uses.