The 3636 N. Central Ave. building will now be known as Security Title Plaza; its former moniker was One Columbus Plaza. "The branding and identity that the building name offers was very important in getting the deal done," says Peter Neiman, a marketing associate with Colliers International Inc.'s local office. He, Phil Breidenback and Amy Whatley represented the building owner, La Jolla, CA-based Equus Realty Advisors LLC. Security Title was represented in the deal by Hans Miller and Tom Imparato with Orion Realty Group of Los Angeles.

Neiman tells GlobeSt.com that Security Title, a subsidiary of Fidelity National Financial, is consolidating four offices into Security Title Plaza. The company, leasing the same amount of space as it now occupies, will take over the entire second and third floors and part of the street-level floor. The move is set for mid-May.

With the Security Title lease, the building's occupancy increases to 84%, according to Neiman, adding Security Title Plaza will likely be more than 90% leased by the third quarter. The building's quoted rent is $18 per sf.

Equus acquired Security Title Plaza in November 2003 for $14.1 million from SOFI Fund IV, an affiliate of Starwood Capital. The building was 75% leased when the company bought it. Since then, Equus has acquired 2.7 adjacent acres for additional parking.