Most chief information officers expect “significant change” in the next three years as they replace generic IT with solutions that drive business and growth. That’s the message from two just released worldwide surveys examining the role of technology in enterprise strategies.

A division of Stamford, CT-based Gartner Inc., a research and advisory firm, prepared one report and the Chief Marketing Officers (CMO) Council in Palo Alto, CA prepared the second. Both evaluated corporate preferences for media consumption and technology solutions–and both warned that technology often still falls short of expectations.

Eighty-five percent of the CIOs responding predict technology will take on an increasingly critical role as a key component of business strategy, according to a survey of 1,500 CIOs by Gartner EXP, a membership-based organization of more than 3,600 CIOs worldwide.

Want to continue reading?
Become a Free ALM Digital Reader.

Once you are an ALM digital member, you’ll receive:

  • Unlimited access to GlobeSt and other free ALM publications
  • Access to 15 years of GlobeSt archives
  • Your choice of GlobeSt digital newsletters and over 70 others from popular sister publications
  • 1 free article* every 30 days across the ALM subscription network
  • Exclusive discounts on ALM events and publications

*May exclude premium content
Already have an account?


© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.


Join GlobeSt

Don't miss crucial news and insights you need to make informed commercial real estate decisions. Join now!

  • Free unlimited access to's trusted and independent team of experts who provide commercial real estate owners, investors, developers, brokers and finance professionals with comprehensive coverage, analysis and best practices necessary to innovate and build business.
  • Exclusive discounts on ALM and GlobeSt events.
  • Access to other award-winning ALM websites including and

Already have an account? Sign In Now
Join GlobeSt

Copyright © 2024 ALM Global, LLC. All Rights Reserved.