Reinhard is a 25-year real estate industry veteran who bringsextensive brokerage and management experience to the leadership ofAIR, having served as senior managing director of CBRE's LosAngeles North region before returning to brokerage. He was part ofa CBRE team including Darla Longo and Jeff Morgan that negotiatedone of the largest industrial leases of its kind ever signed whenshoe manufacturer and marketer Skechers USA inked an 11-year, $97.5million lease for a 1.8-million-sf build-to-suit distributioncenter in the Inland Empire community of Rancho Belago last year.The CBRE team represented both Skechers and Moreno Valley-basedlandlord Highland Fairview.

An AIR member for 15 years, Reinhard has served on its board ofdirectors for the past seven years, holding posts as education vicechair, computer chair, marketing chair, multiple director/vicepresident, and long-range planning chair. The 48-year-old AIR, withheadquarters in Downtown Los Angeles, comprises nearly 1,770brokers in more than 400 offices in the five-county Los AngelesMetro area.

Reinhard, who assumed his post at AIR's annual meeting recently,comments that, "Nothing is more critical to the brokerage communityin the cyclical real estate industry than timely and accurateproperty information. AIR continues to be the provider of choice inour industry." The new AIR chief emphasizes that during 2008 theorganization will continue to intensify its membership outreach.This includes, he says, the addition of board members for greaterdemographic coverage, the roll-out of office data for Los AngelesCounty, making all industrial properties in the area available viaan Internet-based property data system and the provision of all AIRdata via hand-held devices.