GlobeSt.com: How should commercial brokers makethe most of technology?
Peckham: The Internet has transformed how agentswork with listings and potential buyers. Better information can bedisseminated quicker, cheaper and to more recipients than everbefore. Listserves (aka listservers) are lists maintained by othersthat group or collect contacts interested in a certain type ofproperty. An e-mail message can be tailored to a list so a singlemessage can be disseminated to several thousand recipients who areall interested in its content.
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