eCREsystemsSibdu

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Woods says the concept was inspired by "the lack oftransparency" in the commercial real estate process. "Technology isnot used to its fullest advantage in much of commercial realestate, when it comes to finding and keeping clients, managingprojects and professionally networking with one another," hesays.

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Woods has more than 13 years of marketing, sales and real estateexperience. A former leasing and sales associate--at CapStarCommercial Realty in Rockville, MD--Woods worked with bothowners/investors and lessees/buyers. He also sold residential realestate at Keller Williams Realty Consultants in Silver Spring,MD.

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[IMGCAP(1)]Rogers has 11 years experience in the real estateindustry, working in tenant representation, portfolio management,financial analysis, and project management in more than 25 statesand multiple countries--including China, India and Singapore. Hispast clients include AOL/Time Warner, Pricewaterhouse Coopers,Goldman Sachs, Anteon, General Dynamics and the George WashingtonUniversity.

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They plan to launch locally, but gradually expand nationally.Woods says, "We determined early on that promoting ourselvesnationally would be difficult for an extremely small staff, andexpensive, too. We needed a strategy to grow that we could handlefrom both the staffing and financial standpoints. So we'relaunching in the DC/Baltimore area.

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He continues, "we already have pre-sign-ups around thecountry--and with some of the tools we'll be providing--we'll groworganically. But we really wanted to go local with our launch, togive us the best bang for our buck, marketing-wise. This meansinitially we won't have any real travel, any shows/expos to payfor, any extravagant advertising, and so on. We'll be able to meetpeople, shake their hands and educate them about Sibdu in person.We really think this is important as we start out."Sibdu plans toprovide:

  • Local market information, gathered from news feeds found withinlocalized sub-sites
  • Member-generated blogs.
  • Social networking, to help CRE pros build referral/businessnetworks, and share news within your market
  • Market-specific supplier directories and job board
  • An interactive calendar to plan events and distribute them toyour social networking groups and local markets
  • And access to property transaction-relatedplatforms that will let users search commercial listingsand display those listings with tools like video streaming, as wellas broadcast requests for space.

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