Wayne Mascia Associates, currently affiliated with TCNWorldwide, has been courted by several national firms in recentyears. If the deal with Kidder Mathews is consummated as expected,the brokerage firm will remain at its Silicon Valley location, 3945Freedom Circle, and will re-brand itself as GVA Kidder MathewsWayne Mascia over the next few months. Wayne Mascia, the individualnot the company, will become a senior vice president with GVAKidder Mathews, responsible for business development andintegration of the firms.

"We have been keeping our eyes open for the right opportunity togrow our presence, but we also wanted the best platform for ourbrokers," Mascia says. "By joining GVA Kidder Mathews we get anenormous addition of resources and…services for our clients,including valuation and property management services, and we feelthe brokerage compensation platform, through aggressive commissionsand the opportunity to earn stock ownership, is second to none inthe industry—and a hard combination to find."

The GVA Kidder Mathews platform offers its executives, managersand top brokerage professionals the opportunity to purchase stockin the company and lets its brokers keep 90% of the commission oncethey top $125,000. GVA/KM chief executive Jeff Lyon tellsGlobeSt.com that the company has spun off the company's NorthernCalifornia operations and will allow Wayne Mascia and his partnersand top professionals the opportunity to buy stock in the NorthernCalifornia operations of GVA/KM, as will other top professionalswho may ultimately decide to leave their existing firms to open anew office for GVA/KM.