The lease for the entire 17th floor at the 900,000-square-foot345 Hudson--located between Charlton and King streets--is for fiveyears, according to a release from Cushman & Wakefield, whicharranged the deal. Asking rents were not disclosed; comparablespaces in the area have gotten rents in the high $40s and low$50s.

"In Demand was very pleased to remain in its long-time officesat 345 Hudson Street," says Michael Burlant, a senior director atC&W, in a release. "The space offers great views and is in oneof the best buildings in the Hudson Square submarket." Burlant andC&W executive director Dale Schlather spoke for In Demand innegotiations with Trinity Real Estate, the building's owner. Thetenant is a provider of video-on-demand and pay-per-viewprogramming.

In Demand's media neighbors at 345 Hudson include Viacom's MTVNetworks, which in 2007 signed for 400,000 square feet there. Whenthe Nature Publishing Group renewed and expanded its lease tonearly 70,000square feet at Trinity's One Hudson Square last month, LeonManoff, executive managing director with Williams Real Estate, toldGlobeSt.com that the NPG deal was part of an increasingly prevalenttrend.