The most obvious change comes in a major redesign of the group's64-year-old flagship publication, Real Estate Forum, whichis being expanded to include two new sections focused on regional(NewsFront) and local (ForumLocal) markets. Along with theseeditorial changes, the magazine will up its frequency to 10 timesannually and increase its circulation to 53,000 executive decisionmakers via its print and digital editions.

The expansion comes on the heels of last year's cancellation ofthe group's four regional publications: Real Estate New York,Real Estate New Jersey, Real Estate Southern California andReal Estate Florida. According to vice president and grouppublisher Michael G. Desiato, a troubled national economy causedthe closure of the products, but the expansion, "underscores ourcommitment to the major markets of New York, New Jersey, Floridaand California."

"This downturn is of historic proportions," says Desiato, a30-year industry veteran. "Amidst the confusion, it is increasinglyclear that real estate is no longer a regional industry. Ourfortunes are tied to Congress and Treasury, to bailouts andguarantees. More than ever, success is measured by one's ability tostrike an aggressive, broad-based business strategy. The newcomprehensive strategy we are launching we believe will work bestfor our products because it serves well our readers, our conferenceattendees and our advertisers and sponsors."