Last year's average occupancy, 60.7%, was the worst on record for the Orlando market since STR began tracking the local industry in 1987. Annual percentage declines in ADR and RevPAR were also the worst on record. The data excludes Walt Disney World hotels and resorts.
"Everyone's saying it's the worst year they've seen in the hotel industry," says Scott Smith, a lodging instructor at the University of Central Florida's Rosen College of Hospitality Management. The economy is the culprit, he adds.
Click here for the full story from the Orlando Sentinel.
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