bought the CenturyPlaza$2 billion plan

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In 2009, the National Trust listed the hotel as one of America's11 most endangered historic places. Next Century and thepreservation groups now say that they have worked collaborativelyto come up with a proposal that would preserve the hotel whileallowing for new development on the hotel site at 2025 Avenue ofthe Stars.

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The plan unveiled in 2008 called for a 240-room hotel and 163hotel residences, 130 luxury condos, 100,000 square feet of officespace and 106,000 square feet of retail shops and restaurants, aspa and a fitness center. Cost of the new plan has yet to bedetermined, pending final planning and approvals.

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The revised development project will undergo the customary cityreview and approval process, including a full environmental impactreport (EIR) which will be submitted later this year. It will alsobe reviewed by the Cultural Heritage Commission for eligibility asa Los Angeles Historic-Cultural Monument. Any new development"will have to be consistent with the Century City North SpecificPlan," according to Los Angeles City Council member Paul Koretz.Michael Rosenfeld, executive manager of Next Century Associates,notes that the preservation of the hotel "could only be achieved ifsufficient additional development was permitted on the site."

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Completed in 1966, the Century Plaza Hotel was built as thecenterpiece of Century City, a "city within a city," that wasconceived 50 years ago as a progressive approach to urban planning.Century City rose on the former back lot of 20th Century-FoxStudios. The hotel was designed by architect and engineer MinoruYamasaki, who was also the architect of Century City's Theme Towersand New York's World Trade Center towers.

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