ONTARIO, CA-A group of competing office landlords here have formed an alliance called OntarioHQ and have launched a marketing campaign to promote their buildings, as well as the city itself, as a business location. OntarioHQ member Jack Hileman, principal with consortium member the Hileman Co., tells GlobeSt.com that the alliance is extremely unusual if not unique, noting that he has never before participated in or even heard of such a cooperative effort among office landlords.

The consortium is a sign of the times, according to Hileman. “We haven’t really had to do anything like this before, but this is a very unusual economy,” Hileman says. In a growing, vibrant economy, he adds, landlords really don’t have to do things like this because buildings fill with tenants who are growing and moving.

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