LOS ANGELES-Experts on the local, regional and nationalapartment markets will zero in on the industry’s outlook and offertheir assessments of the current challenges as well as marketopportunities in an all-day conference and networking event onThursday, Oct. 21 at Apartments 2010, an annual event in theRealShare series. The annual gathering of apartment investors,owners, brokers, lenders and others involved in the multifamilymarket is scheduled for 8 a.m. to 5 p.m. at the Westin BonaventureHotel Hotel at 404 S. Figueroa St. in Downtown Los Angeles.

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According to Daniel Ceniceros, vice president of strategicdevelopment for ALM’s Real Estate Media Group RealShareConferences, the event attendance grows each year, with an expected1200 to 1500 industry leaders already anticipated to attend. “Ourgrowth is attributed to the fact that we are in a market wheretransactions are scare and the multifamily industry has weather thestorm,” he says. “In real estate, multifamily is the only assetclass that has continued to have lending capital. Now the banks,life companies and other financial sources have joined the GSEs tomake the apartment lending world competitive.”

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What will bring the buyers back, how financing will change andwhat areas of the nation are poised to recover quicker thanothers are all issues on the agenda for the full day event.“With the wide spectrum of attendees, Apartments 2010 is asolution-based conference for the investor, developer and owners atall levels,” says Ceniceros. “Our attendees span from the 20-unitapartment owner and operator to the 20,000-unit apartment owner andoperator. There is valuable content here for everyone.”

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This year, the RealShare Conference group has partnered with theNational Multi-Housing Council, the National Apartment Associationand the California Apartment Association. Collectively, tohelp bring both national and local insight regarding the industryto the 10 panel session event that will also feature specialpresentations.

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The event will kick off with a keynote address, which willprovide an apartment market update. Next up will be the first panelof the day: “A Bird’s Eye View—Is Multifamily Tenancy Out of theWoods?” followed by an investment panel, a few networking breaks, afinancing panel, and concurrent sessions, which will addressproperty management and the world of distress.

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Following a networking lunch, a panel of industry leaders willaddress the audience with their perspective on the market, thenafter the third networking break of the day, another expert panelwill present: “In the Brokerage Trenches—the In’s and Out’s ofGetting Deals Done.” Next up will be the last panel of the day:“Breaking Ground—Where the Action is.” Following the last panelwill be a cocktail reception and an opportunity for additionalnetworking.

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“The apartment market has always maintained its status as one ofthe top investment opportunities in the industry. Over the past fewyears, we have seen cap rates change and rents lower, which wouldlead one to believe that investment sales velocity would continueto slow,” says Ceniceros. “But as we know, good product is scarceso we never really saw the complete halt that we saw in otherproduct types.”

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The list of featured panelists continues to grow. Some of thealready confirmed speakers include: Tom Bannon of CaliforniaApartment Association; Michelle Betchner of Alliance ResidentialCo.; Doug Bibby of the National Multi Housing Council; Jess Bressiof Luce Forward; Jeff Burns of Walker & Dunlop; Ric Campo ofCamden Property Trust; John Condas of Allen Matkins; Scott Farb ofthe Reznick Group; Lew Feldman of Goodwin Procter; GregoryGarrabrants of ApartmentBank.com; Rick Graf of Pinnacle Family ofCos.; Robert Hart of KW Multifamily Management Group, KennedyWilson; Guy Johnson of Prudential Johnson Apartment CapitalExpress; Jay Leupp of Grubb & Ellis—Alesco Global Advisors;Laurie Lustig-Bowerm of CB Richard Ellis; Hessam Nadji of Marcus& Millichap; Marc Renard of Cushman & Wakefield; Hal Roseof Greystone; Michael Rovner of Rovner Construction Co.; ChadSanderson of the Bascom Group; Greg Willett of MPF Research; andDavid Young of Jones Lang LaSalle.

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Natalie Dolce

Natalie Dolce, editor-in-chief of GlobeSt.com and GlobeSt. Real Estate Forum, is responsible for working with editorial staff, freelancers and senior management to help plan the overarching vision that encompasses GlobeSt.com, including short-term and long-term goals for the website, how content integrates through the company’s other product lines and the overall quality of content. Previously she served as national executive editor and editor of the West Coast region for GlobeSt.com and Real Estate Forum, and was responsible for coverage of news and information pertaining to that vital real estate region. Prior to moving out to the Southern California office, she was Northeast bureau chief, covering New York City for GlobeSt.com. Her background includes a stint at InStyle Magazine, and as managing editor with New York Press, an alternative weekly New York City paper. In her career, she has also covered a variety of beats for M magazine, Arthur Frommer's Budget Travel, FashionLedge.com, and Co-Ed magazine. Dolce has also freelanced for a number of publications, including MSNBC.com and Museums New York magazine.