NEW YORK CITY-Following its SEC filing in late August to raiseup to $1.5 billion for a healthcare REIT, American Realty Capitalon Wednesday got the ball rolling with two key hires. ARC and itsaffiliated broker-dealer Realty Capital Securities tapped JohnWilkins and Heather Gentry, both formerly of Grubb & Ellis, toassist in the rollout of the new venture, known as American RealtyCapital Healthcare Trust.

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Targeting medical office properties across the US, ARCHT marksthe fourth in a series of sector-specific non-traded REITs launchedby the ARC group of companies. In 2007, American Realty CapitalTrust was launched, followed two years later by American RealtyCapital New York Recovery REIT and Phillips Edison—ARC ShoppingCenter REIT.

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Wilkins joins the healthcare REIT as its chief marketingofficer, after an eight-year stint as senior regional VP for TripleNet Properties/Grubb & Ellis Securities. There, he wasresponsible for raising equity for four non-traded REITs andnumerous private placement programs, including 1031 transactions.Previously, he worked as an SVP in Jones Lang LaSalle’s investmentbanking group.

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“We couldn’t be more pleased that John Wilkins has agreed tojoin us,” says Nick Schorsch, ARC’s chairman and CEO, in a release.“John is a seasoned real estate executive and securitiesprofessional with a broad strategic perspective and a comprehensiveunderstanding of the non-traded REIT channel. He will proveenormously helpful to RCS as we commence our strategic marketingefforts for American Realty Capital Healthcare Trust.”

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As VP of marketing at RCS, Gentry will focus on overall productand company marketing strategies, focusing first on the healthcareREIT. Previously, she worked at Grubb & Ellis Realty Advisors,where she served most recently as the marketing director for thecompany’s real estate-related investment products.

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According to its Aug. 27 SEC filing for the healthcare venture,ARC believes it is now possible to buy high-quality commercial realestate, including medical office buildings and healthcare-relatedfacilities, “at a discount to replacement cost and with significantpotential for appreciation.” The REIT may invest in real estateequity in other real estate entities, and originate or invest inreal estate debt. It has no plans to buy undeveloped land or makeacquisitions outside the US.

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Paul Bubny

Paul Bubny is managing editor of Real Estate Forum and GlobeSt.com. He has been reporting on business since 1988 and on commercial real estate since 2007. He is based at ALM Real Estate Media Group's offices in New York City.