Currently, Cross and his Rockwood team members are managing the marketing and sale of two institutional quality southern California multifamily assets, totaling 392 units, utilizing a unique custom auction process orchestrated through Auction.com.

Prior to joining Rockwood, Cross served as vice president of Newmark Knight Frank and its San Francisco Bay Area predecessor Cornish & Carey Commercial. He has specialized in multifamily investment sales brokerages since 2003, prior to which he served as acquisitions manager for Palo Alto-based Pacific Property Company and director of acquisitions for SSR Realty Advisors in San Francisco.

His expertise includes multifamily investments located in urban and infill suburban markets in California and in other major markets throughout the U.S. He has served institutional, corporate and private clients for assignments involving multifamily and commercial properties located in 21 states and with an aggregate investment value exceeding $1 billion.

"Jay is a key addition at a very important time. Rockwood has been aggressively growing its multifamily presence over the past year by leveraging the power of Auction.com and using innovative marketing processes, such as custom auctions,” said Sean Fulp, managing director and head of Western U.S. Investment Sales for Rockwood Real Estate Advisors. “We're very excited to welcome Jay to the team as his proven track record and talents will greatly complement our company's recent successes in this area.”

Rockwood-ADC, LLC (aka Rockwood Real Estate Advisors), a subsidiary of the world's largest online real estate marketplace Auction.com, LLC, is a full-service real estate investment banking firm offering a broad range of financial advisory, transactional services, and business solutions for clients in the commercial real estate industry. In 2012, the firm closed 399 deals totaling over $3.2 billion in debt, equity, and sales transactions. Headquartered in New York, Rockwood has nine offices across the country.

Instant Insights /

Jack Cross Joins Rockwood ADC

Related Stories

Recommended For You