LOS ANGELES—The key for TruAmerica Multifamily,when looking at investment, is to look not at the CBD, but thefirst ring around. That is according to the firm's senior managingdirector of acquisitions and investor relations, NoahHochman. “Whether it is the East Bay or just on theoutskirts of Seattle, you can get some nice value add deals.”
Hochman served as a panelist at RealShare Apartments2014 in a breakout session titled: Investment Beyond CoreLocations. More than 1,500 attendees signed up for the two-dayevent, produced by ALM's Real Estate Media Group,which also publishes RealEstate Forum and GlobeSt.com.
For the Bascom Group's Chad Sanderson,principal of acquisitions and business development, the strategythat works for his firm is to find something that needs to beenhanced or have some sort of challenge. “We are a bottom upinvestor and take a middle market strategy,” he said. “Rather thanlooking at each market, we look at the intrinsic value in any givendeal and we make our decision there.” Sanderson said that theBascom Group looks just beyond the fray of where the institutionalinvestors are going.
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