PLAINSBORO, NJ—Onyx Equities has begun a $2 million renovation project at Plainsboro Plaza, a 218,000-square-foot shopping center Onyx purchased in 2013.

Onyx plans to invest about $2 million in capital improvements that will increase brand visibility and improve traffic flow. Renovations include modern facades with larger signs, new landscaping, a new 58-foot landmark tower, new directional signage, a new pylon sign at the intersection of Schalks Crossing Rd. and Scudders Mill Rd., three new pylons at the plaza's entrances, and a reconfiguration of the parking field. Upgrades began last summer and are scheduled for completion in spring 2015.

“We are making every effort to maximize tenant and shopper experience,” says Joel Dicker, senior vice president of Retail Leasing and Development, Onyx Equities. “We are especially thrilled about the new 20,000 square feet of leasing activity since the start of the renovations. We have re-infused vitality into Plainsboro Plaza and look forward to announcing more store openings in the near term.”

Located at the intersection of Schalks Crossing and Scudders Mill Roads, near Route 1, the shopping center offers business owners high daytime volume and a strong local demographic profile. Currently, a diverse array of restaurants, retail stores, healthcare and personal services occupy space at the center, and since taking ownership Onyx has leased a combined 20,000 square feet to Indus American Bank and junior anchor tenants Lightbridge Academy and Planet Fitness.

For each asset Onyx Equities owns or manages, the firm deploys a custom-built mobile communications and management system that provides on-site managers with real-time data, facilitating cashflow tracking, lease reporting, managing tenant requests, and scheduling of maintenance assignments.

R.J. Brunelli & Co. is the exclusive listing agent for all inquiries.

Instant Insights /

Onyx Begins Retail Renovation at Plainsboro Plaza

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